We grew up together in the CS departments of network communication agencies, since Facebook was hi5 and digital components to a project were “nice to have”. We worked together, discovered our passion for BTL, we formed, we’ve been through all kinds of situations, we changed agencies, we grew up learning from each experience to the point that we became specialists.
In 2009 we discovered the market need for an agency that could offer BTL planning and consulting services, besides just implementation solutions.
Fast forward 11 years, we are Rename Advertising, a project that began with 3 friends and became a full grown BTL agency with recurring clients and national scope projects.