CIAT WEST LAUNCH
BRAND Bayer
CLIENT Bayer
EVENT TYPE Agricultural Event
WHEN May 2018
WHERE Checea, Timis county
PARTICIPANTS 150 people
BRIEF The inauguration of the Innovation and Agro Technologies Center is the newest platform of Bayer CropScience, designed to optimize and adapt the protection of plants for weather conditions in the west side of the country. The farmers that were invited had the opportunity to take a tour of the crop fields and to see the center’s benefits.
DELIVERABLES project management, logistics and branding materials