BRAND Bayer
CLIENT Bayer
EVENT TYPE Product launch conference
WHEN 8 March 2018
WHERE Sheraton Hotel, Bucharest
PARTICIPANTS 250-300 people
BRIEF The launch of the product took place in early March and was marked by a major event with nearly 300 participants - farmers, agricultural experts and journalists. The conference highlighted the important contribution that Romania can bring to european and world agriculture.
DELIVERABLES project management, logistics and branding materials