BRAND Bayer
CLIENT Graffiti BBDO
EVENT TYPE Internal Communication; Product launch
WHEN October 2015
WHERE Hotel Clermont, Covasna
PARTICIPANTS 100 people, internal public Bayer
BRIEF Integrated implementation solution
DELIVERABLES Integrated project management; Event logistics; Event set-up including 3D simulations of the event space; Branding and communication materials; Software development for a "Jeopardy!" type contest app